Inside The MacWorld/iWorld 2013 Ultimate iFan Event

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Recording artist Will.i.am holds his I.am+ foto.sosho case for the... Nieuwsfoto'sApple Computers,Californië,Draagbare informatie-apparatuur,Elektronica-industrie,Eén persoon,Financiën,Horizontaal,MacWorld Expo,Mensen,Moscone Center West,Muzikant,Noord- & Zuid-Amerika,Noord-Amerika,Praten,San Francisco - Californië,Smartphone,Techniek,Telefoonhoes,Verenigde Staten,Will.I.Am,iPhonePhotographer Collection: Bloomberg 2013 BloombergRecording artist Will.i.am holds his I.am+ foto.sosho case for the Apple Inc. iPhone as he reacts while speaking at the Macworld/iWorld conference at the Moscone Center West in San Francisco, California, U.S., on Thursday, Jan. 31, 2013. This year's conference, titled 'The Ultimate iFANEvent,' brings together attendees to celebrate Apple Inc. technology and learn more about products and services for Apple users. Photographer: David Paul Morris/Bloomberg via Getty Images